Video editing

Videos that survive the first three seconds

Most business videos lose the viewer before the logo finishes animating. We edit reels, ads and testimonials that hold attention long enough to say something useful.

Phone footage is fine
Hindi & English subtitles
Two revisions included
0–3sHook
3–20sProof
20–30sAsk
The three-part structure we cut every short video to 72% retention
Why videos flop

Six mistakes we see in business videos

The camera is rarely the problem. The first three seconds usually are.

Logo intro first

Five seconds of animation before anything happens. By then most viewers have scrolled away.

No subtitles

Most people watch on mute. Without captions your message simply is not received.

Wrong aspect ratio

A landscape video posted to Reels wastes most of the screen and gets less reach.

Bad audio

People forgive shaky footage. They will not sit through echo, wind or a distant voice.

No ask at the end

The video ends and nothing tells the viewer to call, message or visit.

Too long

A ninety-second video that says thirty seconds of things. Cutting it doubles completion.

What we edit

Four formats, four different jobs

Each one is cut differently, because each is watched in a completely different mood.

Reels & Shorts

Instagram · Facebook · YouTube

Vertical, fast, built around a hook. The format that still earns organic reach without paying for it.

  • Hook cut into the first two seconds
  • Burned-in captions and B-roll
  • Trending or licensed audio
Discuss this

Ad creatives

Meta & Google campaigns

Built for paid delivery, where you have paid for the impression and have one second to earn the next.

  • Multiple hook variants to test
  • 9:16, 4:5 and 1:1 exports
  • Text kept inside safe zones
Discuss this

Testimonials

Clinics · schools · services

Real customers, cut to the sentences that actually persuade. The most under-used asset most businesses already own.

  • Rambling trimmed to the strong lines
  • Audio cleaned and levelled
  • Name and result on screen
Discuss this

Corporate & explainer

Hospitals · manufacturing · builders

Longer films for your website, reception screen or investor deck — where the viewer has already chosen to watch.

  • Script and voiceover support
  • Motion graphics and lower thirds
  • Colour grading and brand kit
Discuss this
What's included

Every edit gets all of this

Not add-ons. This is the standard on every video we deliver.

Footage reviewWe watch everything you send and pick the usable moments before cutting.
Hook-first structureThe most interesting three seconds moved to the front, where they belong.
SubtitlesBurned-in captions in Hindi, English or both, timed to speech.
Audio cleanupNoise reduction, levelling and music mixed under the voice, not over it.
Colour correctionConsistent look across clips shot on different phones and in different light.
Brand graphicsYour colours, fonts and logo used consistently on every video.
Multiple aspect ratiosOne edit exported for Reels, feed and YouTube without recutting.
Thumbnail designA custom thumbnail for YouTube, because the click happens before the video does.
Two revision roundsFeedback in one batch, applied together, so it does not drag for weeks.
Source files on requestFinal exports are yours, and project files can be handed over if you need them.
How it runs

From raw footage to final cut

You send the material, approve a direction, and get a finished video. No editing software on your side.

01

Brief

What the video is for and who is meant to act on it.

02

Footage

You share raw clips on WhatsApp or Drive. Phone video is fine.

03

Structure

We pick the hook and map the cut before editing starts.

04

Edit

First cut with captions, music and graphics.

05

Revise

Your feedback in one batch, applied in one pass.

06

Deliver

Final exports in every ratio you need, ready to post.

Investment

What decides the price

Editing is priced per video or as a monthly bundle, depending on how often you publish.

Video length

A thirty-second reel and a four-minute corporate film are different jobs.

Footage volume

Sorting through two hours of raw clips takes longer than ten minutes.

Graphics & animation

Simple captions versus custom motion graphics throughout.

Voiceover needs

Using your audio, or scripting and recording a professional voiceover.

Monthly volume

A regular bundle of eight to twelve videos costs less per video.

Turnaround

Standard delivery versus same-week urgent jobs.

FAQ

Video questions we get asked

Editing is our core service, and most clients shoot on their own phone with a short guide from us on framing, light and audio. For businesses that need proper footage we arrange a shoot day and capture enough material for two to three months in one visit.

For social video, yes — modern phones shoot better than most cameras from a few years ago. Two things matter more than the camera: light on the subject's face, and clean audio. Get those right and the edit does the rest.

A short reel is usually ready in two to three working days from receiving footage. Longer corporate films take a week or more depending on graphics. Monthly bundles run on a fixed schedule so you always know when the next batch lands.

Yes — Hindi, English or both on screen. For most local audiences a Hindi voice with English captions performs best, but we match whatever your customers actually speak.

We use licensed or royalty-free tracks, or the in-app audio library for organic Reels. We do not put commercial film music on ad creatives — that is how videos get muted or taken down after you have paid to promote them.

You do. Final exports are yours to use anywhere, and we can hand over project files if you ever want another editor to pick up where we left off.

Send us one video to try

Share a clip you already have on WhatsApp. We will cut a short version so you can see the difference before committing to anything.